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Video Marketing Tips – How to work with a Video Freelancer

Hey Guys, So this week we will be talking about how to work with a video freelancer or  producer. I will be giving you tips of things you should keep in mind and follow while working with a video freelancer on Craigslist or any other freelance site.

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So you finally made the decision that video is right for your business or product, but you think you might not have a high enough budget to work with a professional video marketing company such as us here at Yup Video.  So, you search for a video freelancer on Google, Craigslist, or a Freelance site.

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[bra_highlight style=’highlight1′]THE BIGGEST ADVISE I CAN GIVE YOU IS ASK LOTS OF QUESTIONS![/bra_highlight]

You’re investing your time and your money, and you need to feel comfortable with who you choose.  Some great questions to ask are…

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1. Ask your video freelancer for samples of their previous work, this way you can get a feel of the type of videos they produce and see if it something you like.  Have a few example videos you found that you really like so your video freelancer can get a feel for the type of video your looking for.

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2.  Ask for references, see who your video freelancer has worked, and don’t be afraid to reach out to them and see what their experience was like.  Even though someone might have a great video, they could have had a horrible experience with the process.

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3. Have a set budget and get a written confirmation of what is included in your budget, doing an hourly rate will often end up with you paying more than you wanted, it’s easy to say I worked 20 hours when they really only worked 15.

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4. Make sure you have at least one revision in your budget,  this way you can make changes to your video after you view it, without paying more money.

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5. Make sure you have specific deadlines, if this is a traditional promotional video, give time for script writing, story boarding, editing , and your revision. This will make sure you get your video by your deadline.

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6.  Make sure that your video freelancer delivers the final product is delivered in a friendly format, our opinion is 1280 by 720 and in H.264 codec which is just fancy lingo for a high quality MP4. This makes it viewable on all devices as well as YouTube and Vimeo.

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So there ya go, everything you need to know to get started with a video freelancer. If you’re not looking to go the freelance route, and want a professional video production company to handle your project every step of the way, Check us out, Give us a call, or send up an email.

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