A Quick Guide to Directing Your Co-Workers
For some combination of reasons – budget, availability, timing – your company’s decided to rely on you and a team of bright-eyed do-gooders (re: millenials) to make a video or…
How to Avoid a Meltdown When Filming Videos in Your Office
There comes a time when a small business decides to forge its own video marketing destiny. Maybe the organization has been burned by lackluster outsourcing and exorbitant budgets. Maybe the…
Storytelling Lessons from “Most Shocking Second a Day” Video
This powerful piece of storytelling transplants the ongoing conflict in Syria to a Western setting. Politics aside, this video - under the direction of Save The Children, a worldwide nonprofit…
Jean Claude Van Damme doing the splits above two Volvo trucks
Five Video Marketing Lessons from Jean-Claude Van Damme and Volvo
Volvo's latest branded video featuring action movie icon Jean-Claude Van Damme doing the splits while suspended above two trucks has taken the internet by storm. The results have been astounding:…