8 Video Marketing New Year’s Resolutions in 2015

Happy New Year! 2015 is shimmering with exciting potential for personal and financial growth. Many companies large and small will be honing their video marketing crafts throughout the year and…

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Video Marketing Lessons from the “Most Important ‘Sexy’ Model Video Ever”

Save the Children USA just premiered its "Most Important 'Sexy' Video" and it's another excellent example of nonprofit YouTube marketing that's thought-provoking entertainment. There aren't any dazzling special effects or…

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Is This Giant Game of Jenga Branded Video Content Done Right? Yes.

Awesome video alert: Cat® Products launched their captivating take on Jenga as part of their #BuiltForIt campaign. Shot in a Caterpillar testing facility in Illinois, this two-and-half minute piece called…

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Texting While Driving: A Video Marketing Breakdown

Here's your challenge: develop and produce an integrated traffic safety video marketing campaign aimed at changing a very dangerous habit. It's not drugs or alcohol. It's not unprotected sex or…

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Storytelling Lessons from “Most Shocking Second a Day” Video

This powerful piece of storytelling transplants the ongoing conflict in Syria to a Western setting. Politics aside, this video - under the direction of Save The Children, a worldwide nonprofit…

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Read more about the article Five Video Marketing Lessons from Jean-Claude Van Damme and Volvo
Jean Claude Van Damme doing the splits above two Volvo trucks

Five Video Marketing Lessons from Jean-Claude Van Damme and Volvo

Volvo's latest branded video featuring action movie icon Jean-Claude Van Damme doing the splits while suspended above two trucks has taken the internet by storm. The results have been astounding:…

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