Advice on Improving Your Video Marketing Strategy from Wistia’s Chris Savage

INT. THEATER #1, REVERE HOTEL  - AFTERNOON   Hands strike key strokes across a sea of Apple laptops. Small paper bags crunch and crinkle. Gentle conversation is shared at barely a…

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Your Video Marketing Strategy Needs Context

Content is king...or is the customer king? Maybe context is queen or another member of royalty (though as an American, I thought we rebelled against such governments hundreds of years ago because…

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6 Ways To Get More Out of Your Smart Phone Video Production

  It’s no surprise that almost every marketer’s explored smart phone video production and mobile storytelling capabilities . This handy tool has eased some of the entry barriers to video…

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Video Marketing Lessons from the “Most Important ‘Sexy’ Model Video Ever”

Save the Children USA just premiered its "Most Important 'Sexy' Video" and it's another excellent example of nonprofit YouTube marketing that's thought-provoking entertainment. There aren't any dazzling special effects or…

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Is This Giant Game of Jenga Branded Video Content Done Right? Yes.

Awesome video alert: Cat® Products launched their captivating take on Jenga as part of their #BuiltForIt campaign. Shot in a Caterpillar testing facility in Illinois, this two-and-half minute piece called…

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